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Innovative New Products from Lubrizol

Discover Fixate Design, Merquat 2003PR and more at Stand No. P20.

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By: TOM BRANNA

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Lubrizol (Stand No. P20) is promoting several new products during In-Cosmetics. Fixate Design polymer (Polyacrylate-32)is an anionic, multi-functional, film-forming polymer delivering superior performance in hair styling applications and offering excellent formulation flexibility. When used in styling applications, Fixate Design polymer delivers high humidity resistance, tailored hold, exceptional shine, little to no flaking, enhanced volume and distinctive sensory. Glucamate VLT thickener...

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